SIDE B
INDEPENDENT SPIRIT.
EVERYDAY UNIFORM.

DROP 001 / THE INTERACTIVE COLLECTION

Find your other side.

One muse. Seven moods.
Step into the styling room.

THE STYLING ROOMFRAME 01 / LOOK 01
SIDE B model in the cream Studio jersey and wide indigo denim
Studio base outfit
01 — FRONT
FRONT / STUDIOYOUR STYLE. YOUR SIDE.← → CHANGE LOOK
B / 001

For the long way home.
And everything on the way.

SIDE B After Hours look
SIDE B

THE OTHER SIDE
LOOKS GOOD ON YOU.

WELCOME TO DROP 001

Same muse.
Different mood.

Explore seven looks and a three-piece accessory edit.

  1. 01
    Find your frame.

    Choose a camera view. Each starts in the cream Studio jersey.

  2. 02
    Switch your style.

    Try seven outfits, add the City Kit and get closer to the details.

  3. 03
    Make an edit.

    Save your favourites or play the collection.

YOUR OWN TRACKLIST

Your edit.

A collection of your favourite frames and looks. Saved on this device.

PASS IT ON

Share your side.

Copy this link to open this exact frame, outfit and accessory edit.

PHAZE / ART × TECHNOLOGY

Made to explore.

SIDE B is an original concept collection created by PHAZE to explore interactive fashion storytelling.

The fictional model, garments and accessories are AI-generated. The studio uses curated still images and animated camera moves; it is a styling demonstration, not a fit or sizing tool.

The City Kit is a curated three-piece set. No products are offered for sale.